Brand Identity
The Challenge
Rebrand a company to create a wordmark incorporating a creative use of typography within a concept based design that communicated a unique selling point representing the brand.
The Solution
A complete rebrand was done which focused on the college students. This then created the unique selling point of the 7/7 tuition scholarship rewards program where every 7th day of the month, 7% of sales goes into a fund for local students. This is represented in the letter ‘S’ of the wordmark. The name was updated to be more contemporary to fit the new college student target audience.
Typographic Movie Poster
The Challenge
Create a typography poster designed to depict the feelings and main points of what the movie is about.
The true story of a poor boy who dreams of becoming a photographer that grows up in the slums of Rio de Janeiro. Gang violence, guns, drugs, and corruption is the way of life. The only way out of this violent life is to expose the brutality to the world through his pictures.
The Solution
The background color came from the dirt that covered Rio de Janeiro in the run down slums. The two main themes of the show, photography and violence/drugs were depicted as the main elements of the poster.
Print Magazine
A modern travel magazine that assists adventurers to escape their cities and explore the worlds outdoors one weekend at a time. This months issue highlights Oregon.
Website
An informational website about Parkour and Freerunning. The imagery was used to show the dynamic and expressive movement of the disciplines.
Print Book
A collaboration of designers, photographers, & copy writers to tell the story of the lands and Legends of King Arthur the once and future King.
Motion Graphics - 3D Lettering
Book Cover
Product Packaging/ Branding
Motion Graphics
Cinema 4D Motion Graphics
Branding
PRINT CALENDAR
